Meet Our Brand Ambassadors

From pro athletes to creators and everyday parents, this community embodies what smarter wellness looks like — real people living stronger, more balanced lives. Shop their favorite routines and get inspired to build yours.

Adam Schindler

Adam Schindler is a HYROX pro athlete, endurance runner, and dad who champions recovery and consistency with purpose-driven Formulai products for hydration, focus, stamina, and recovery.

Gianni “Kriptonita" Vázquez

Gianni Vazquez is a professional MMA fighter known for his relentless work ethic and precision in the cage. Dedicated to peak performance and recovery, he relies on Formulai to fuel focus, stamina, and strength.

Tysson Poots

Tysson Poots is a former NFL and Arena Bowl champion who now channels his experience as a 3-time All-American into coaching youth athletes, building their speed, agility, and confidence while raising two young athletes of his own.

Healthy Happy Rachel Moore

Creator of Healthy Happy Rachel Moore, Rachel is a recipe developer and wellness advocate who believes health should be simple. Her picks support nourishment, energy, gut health, and a healthy glow.

Coach Rachel Hodges

Coach Rachel helps women 35+ feel strong, confident, and free from diet culture through practical, science-backed tools for lasting strength, energy, and balance.

Dorian Warmsley

Dorian Warmsley is a sober wellness coach, fitness trainer, and host of BambooSZN, sharing the same science-backed supplements he uses to fuel his workouts, recovery, and overall health.

Why Work With Formulai

Science-Backed Products

Every product is vetted for research, ingredient integrity, and proven results. Only the best make the cut.

Quality You Can Trust

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Shared Values

We partner with voices who value honesty, long-term health, and products that drive results.

It's Time for Real Progress

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