No Noise, Just the Right Brands

We cut the fluff and only carry brands that meet real standards. Clean ingredients, proven performance, and zero gimmicks. From skincare to supplements to wearables, everything here earns its place.
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What Makes a Formulai Brand?

Not every brand earns a spot here. We’ve developed a rigorous vetting process to ensure every product we offer stands up to the highest standard of performance, safety, and integrity. Here’s what we look for:

Backed by Science
Transparent Sourcing & Manufacturing
Proven Performance
Designed for Real Life
Our Standards

Why Formulai?

Most platforms sell everything. We only offer what works. Formulai was built to cut through the chaos of the wellness industry. No more wasting time, money, or energy on products that overpromise and underdeliver. We do the hard work by researching, vetting, and testing so you don’t have to.
1

Curated with Intention

Every brand is hand-selected for quality, science, and integrity.

2

Personalized to Perform

Our AI matches you with products tailored to your goals, your routine, and how you live.

3

Focused on Outcomes

We choose products that deliver real impact, not just a good story.

4

Rooted in Transparency

You’ll always know what you're getting, why it works, and how it fits into your strategy.

Smarter Living Starts with Better Brands

Join Formulai to unlock member-only pricing on vetted, high-performing wellness products. From supplements and skincare to wearables and diagnostics. No guesswork. No gimmicks. Just products that perform.
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