Stop Playing with Fire When It Comes to Your Health
The wellness industry sold chaos disguised as self-care. We built a platform with expert picks, real science, personalized plans, and member pricing that finally makes sense.

The Industry Cashed In On Your Confusion
This isn’t just about bad products. It’s about being lied to. Here’s what they don’t tell you:

What Makes Formulai Different
Formulai cuts through the industry’s noise. We don’t list products to fill a catalog. We curate what works—then offer it at member pricing through direct brand partnerships.
Starts With You
Our quiz learns your goals, lifestyle, and habits—then builds your plan.
Science Over Hype
We pick products with proven ingredients, credible studies, and real outcomes behind them.
Direct Brand Relationships
We go straight to the brands so you get real member-only pricing.
More Than Just Supplements
From wearables to wellness tools, every item meets the same bar for credibility and impact.
You Don’t Need More Products, You Need a System That Works
Forget bundles, influencer packs, and cluttered beauty shelves. Formulai gives you a streamlined system—products, tools, and daily guidance that actually work together. No guessing. No gimmicks. Just results.
Here is what you get with your Formulai membership:
A quiz that helps us understand your goals, needs, and preferences
Curated product picks across supplements, skincare, wearables, and wellness tools
Ingredient integrity, transparent sourcing, and zero pay-to-play listings
No markups, just member-only discounts
Clear explanations of why each product made the cut
An evolving catalog backed by real science—not hype
You Know the System’s Rigged, Walk Away
The industry isn’t going to save you. It profits too much from confusion, markups, and illusion. Formulai isn’t a prettier version of the same game. It’s the exit.
This is for people who are done guessing.
Done wasting money. Done being lied to.
Membership is free while we’re in beta—and that includes exclusive pricing on every product. You’ve seen what’s out there. Now choose what actually works.